Case Studies

Latest information on what is happening across the company — from community event news to case studies

KPI Tracking for Offline Industries: The Complete Guide to Identifying Inefficiencies
KPI Tracking for Offline Industries: The Complete Guide to Identifying Inefficiencies

KPI tracking is the only way to notice these inefficiencies before they become very expensive. Offline industries face a significant challenge compared to digital companies: they lack the ability to obtain immediate feedback.

How Omnichannel Brands Build a Single View of the Shopper
How Omnichannel Brands Build a Single View of the Shopper

The reality is that in today’s retail environment, consumers are interacting with brands in many different interaction points, including mobile apps, the web, social media, call centers, and marketplaces. In each interaction, a huge set of data is cr...

ESG Reporting for Businesses: How to Measure Your Impact on Communities and Regions
ESG Reporting for Businesses: How to Measure Your Impact on Communities and Regions

ESG reporting has shifted from a compliance obligation to a business essential. Companies today are expected to understand not only how they generate profits, but also how they impact people and the environment. ESG stands for Environmental, Social, ...

Data Privacy & Security Concerns with URL Shorteners
Data Privacy & Security Concerns with URL Shorteners

URL​‍​‌‍​‍‌​‍​‌‍​‍‌ shorteners are great tools  for sharing links easily. Basically they make long URLs short and neat. Companies use them in emails, ads, social media, and internal tools. However, several questions arise about privacy and security. ...

How BFSI Companies Detect Fraud Earlier With Integrated Signal Monitoring
How BFSI Companies Detect Fraud Earlier With Integrated Signal Monitoring

The BFSI industry is producing an enormous amount of data every second from mobile banking applications right up to banking transactions at the branches and ATMs. Although it has introduced advanced financial services into the industry, it has also r...

Why Analytics on Links Matter More Than Website Analytics
Why Analytics on Links Matter More Than Website Analytics

Every digital journey begins with a link. Before a page loads, before analytics tools start tracking, a decision is made. Someone sees a link and decides whether to click it or ignore it. That single moment decides whether all your website data will ...

How​‍​‌‍​‍‌​‍​‌‍​‍‌ Shortened URLs Impact SEO: Myths vs Reality
How​‍​‌‍​‍‌​‍​‌‍​‍‌ Shortened URLs Impact SEO: Myths vs Reality

Shortened URLs are almost everywhere. Brands, creators, and businesses are using them to share the long links. They save space. They look good. They are simple to track. However, a significant number of people still have a vital question. Do shortene...

How Logistics and Supply Chain Companies Achieve Visibility
How Logistics and Supply Chain Companies Achieve Visibility

Logistics and supply chains run on one critical question: “Where is everything right now?” As delivery networks scale, that question becomes harder to answer. Orders flow through warehouses, trucks, hubs, partners, and cities. Each generates more dat...

The Silent SaaS Killers: Links, Access, and Permissions
The Silent SaaS Killers: Links, Access, and Permissions

SaaS products power modern work. Teams share files, dashboards, and data every day. Work moves fast. Collaboration feels easy. But beneath this ease, serious risks grow quietly.